How much effort does it take to become a “cork dork”?
You’d be surprised.
The would-be sommelier must know her Amari well, from driest to sweetest. She must be able to match every wine growing region in the world with its appropriate river. A daily regimen of blind wine tasting (“tongue cardio”) is a must, in order to differentiate right bank Bordeaux from left, the New Zealand Pinot Noir from the Californian, the 2011 vintage from the 2012. And, let’s not forget, there is the actual serving of the wine, a scripted event that requires a great deal of precision. Acting and dancing lessons may be required to truly master it.
In the beginning, Bianca Bosker was fascinated by these “hedonistic masochists” who call wine “a religion.” As she admits, “All my life I’ve been obsessed with other people’s obsessions.”
Then she became obsessed herself.
The first sections of the book describe Bosker’s descent (ascent?) into the world of somms, and an attempt by Morgan Harris (her mentor, a sommelier at Aureole) to win the TopSomm competition. “Chopped” or another TV cooking competition could easily have become the model for this book. Instead, Bosker pushes past the wine olympics. She asks the big questions.
Is "wine quality" purely subjective? If it is possible to know the divine from the merely fine, what measures do we use? Why is the sense of smell so greatly neglected in America? Is wine tasting a purely hedonistic pursuit, or is it something greater, the fusion of sense and intellect?
To pursue this inquiry, Bosker interviews scientists, trains her nose (with “Le Nez du Vin,” an extensive scent collection), tastes and tastes, and then takes (passes!) the "Certified Sommelier” exam.
If all of this sounds exhausting (and possibly tiresome), it is not. Bosker writes with verve and can be quite witty. Her persona (part Lucille Ball, part “New Yorker” staff writer) wears well. There are good chuckles in this book as well as deep thoughts.
The competitive aspects of “Somm World” are entertaining, but rather silly too. The extensive knowledge possessed by sommeliers makes them overqualified for the job of selling bottles and pouring wine. They are akin to astronauts driving taxis. Bosker herself is troubled over “the total disconnect between the Court’s [Court of Sommeliers] vision of wine service and the real world.”
The “civilian” wine drinker need not dive into wine as deeply as Bosker or her somms. Yet, the aspiring oenophile can still benefit from some of their guiding principles. Namely, it is worthwhile to think about what we taste, to train our noses, to be more aware of the world of scents, and to combine the hedonistic and the intellectual. It is worth it, even if (to quote a particularly poetic passage of the book):
“The liquid that forms our first sip is not the same liquid we drain from the bottle for our last. And the wine you drink is not the same as the wine I drink. It is altered by the chemistry of our bodies, the architecture of our DNA, or the backdrop of our memories. Wine exists only for you, or me, and it exists only in that instant. It is a private epiphany in the pleasure of good company. So don’t let it slip by. Savor it.”
FingerLakesWine.info was conceived in the Spring of 2014 and debuted that summer. At first there were very few visitors, but traffic rose gradually, and has continued to do so ever since.
Happily, the number of visitors and pages viewed reached a new all-time high in March 2017. There were 11,800 visits to FingerLakesWine.info; 40,300 pages were viewed.
Without any sophisticated tracking software (and no desire to obtain any), the reasons for the March record are not easily deciphered. But here is what I hope to be true:
• Finger Lakes wine lovers want a critic with no financial ties to the wine industry. I do not participate in industry sponsored wine junkets, receive free bottles of wine from wineries, or have any financial relationship with the wine industry. Like you, I purchase all my wine at wineries and wine shops. Like you, I am pleased when I find a bargain and sorely disappointed when an expensive bottle flops.
• Finger Lakes wine lovers want reviews based on a careful assessment, not a swirl, sniff, sip and — voila — 90 points! I drink no more than two wines a day, spend a good deal of time with each bottle, match the wine with food, and re-evaluate the wine the following day. Wines are like people. They cannot be judged during a quick meet-and-greet in a tasting room.
• Finger Lakes wine lovers want common sense wine reviews. Over the years, wine medals and “points” have become increasingly meaningless. What exactly does “90 points” even mean nowadays? I don’t think anyone knows. This is why drinkers no longer pay any attention to numbers on wine bottles. They want to know if a wine is poor, fair, good, very good, or excellent — and why.
• Finger Lakes wine lovers want a knowledgable critic devoted to their region. Before becoming a Finger Lakes wine fanatic, I was a member of the International Wine Center tasting group, attended scores of tastings in New York City, spent far too much money on expensive bottles to drink at home, and eventually received an advanced diploma from the Wine & Spirits Education Trust. Nowadays, 80% of the wines I drink are from the Finger Lakes, but the knowledge gained from previous “schooling” has given me the broad experience needed to evaluate Finger Lakes wines and to put them in context.
Statistics come from a black box, and one is never sure exactly what is going on inside the box. Perhaps the main attratction of this site is merely the pretty wine labels? Please feel free to shine some light inside the black box by contacting me: DouglasHillstrom@FingerLakesWine.info
Forty years ago, after the collapse of the big wine companies, the Finger Lakes vinifera revolution began in earnest. Vineyardists had one particularly big decision to make. What grapes should be planted?
At the time, climate was a severe constraint. The growing season was often disappointingly cool and short. Yet, Dr. Konstantin Frank had shown that Riesling could be very successful in the Finger Lakes. And looking toward Europe, Germans and Alsatians were growing white vinifera grapes under difficult conditions. Wouldn’t it be sensible to plant northern European grapevines in the Finger Lakes?
A focus on Riesling proved to be a winning bet. But other white grapes from Germany and northern France were far less successful. Plantings and production of Chardonnay soared in the eighties and nineties, along with growing popularity of the grape. But Finger Lakes Chardonnay was often mediocre and did nothing to enhance the reputation of the region. Gewürztraminer, assumed to be Riesling’s natural companion, proved difficult to grow and vinify. Grapes like Pinot Blanc and Pinot Gris were produced in small quantities for the tourist trade, but made no great impression.
At the turn of the century, the Finger Lakes was known as a “white wine region,” but this reputation was based almost entirely on one white grape — Riesling. A Gewürztraminer or two would occasionally make a splash, but Riesling was the undisputed king. Finger Lakes red wine was virtually unheard of outside the region.
Meanwhile, climate change had accelerated, and the white wine regions of Germany and Alsace made an amazing discovery. It was now possible to make Pinot Noir there, without a jot of dark-colored Dornfelder. In the Finger Lakes, warmer temperatures had made Cabernet Franc riper, less green and stemmy. Pinot Noir wines were improving too. In some warm years, even Bordeaux varieties like Cabernet Sauvignon and Merlot made fine wine.
Although the quality of red wine has improved markedly in the Finger Lakes, the region is known to outsiders only for its Riesling. It is still considered a “white wine region,” its reds almost never mentioned in national wine publications or in newspaper/magazine articles. But is it true? Are Finger Lakes white wines really so much better than its reds?
Crunching the numbers from nearly one thousand wine reviews over the past 2 1/2 years contradicts the conventional wisdom. In fact, red and white wines are nearly equivalent in quality. Forty-two percent of both red and white wines were rated “very good” or better. Although the mean score for whites (2.65, a bit higher than “Good+") was slightly higher than for reds (2.56), the difference was entirely due to a handful of stellar Rieslings. There is a discrepancy in cost, however. The mean price for a bottle of red wine is $22, while whites are less expensive — $19.
Red wine has certainly received plaudits on this site, but will it ever receive its due from the larger wine world? Unfortunately, there are two real impediments. Although critical tastes have shifted to some extent, away from jammy and oaky California reds, the wine press still has not wholeheartedly embraced mid-weight and food-friendly red wines, like those made in the Finger Lakes. Then too, there is the problem of distribution. Production is small and few Finger Lakes reds make it outside the region.
Looking ahead, say twenty years from now, I would like to make a bold prediction: The Finger Lakes will become known as a premier red wine region. If this sounds unlikely, even outrageous, consider the following. First, global warming will continue to make the Finger Lakes increasingly hospitable to reds. Second, there are currently more promising (but often underachieving) red varieties than white, and increasing quality is evident. Finally, it should be clear by now that Chardonnay, Gewürztraminer, Pinot Gris and other Finger Lakes whites remain underachievers, even after decades of “trying.” These varieties are either not ideal for the region or face too much competition outside it.
In 2037 I hope to be drinking award-winning Finger Lakes Cabernet Franc, Lemberger, Zweigelt and Syrah — and to be reading about it in the national press.
Is there a better wine for Valentine’s Day than sparkling rosé?
Some make the argument for dessert wine, and there is logic behind this “sweetie for your sweetheart” plan. But sparkling rosé is much more flexible. It can be sipped or served with a romantic dinner, while that ultra-sweet dessert wine could well induce sugar shock drowsiness. A sparkling rosé is more likely to make one giddy. Isn’t that what you want?
Sparkling rosé is uncommon, both in the Finger Lakes and the larger wine world. Most Pinot Noir is used to make pale Brut or Blanc de Noirs wines. In the Finger Lakes I could unearth only eight pink sparklers, five of which are reviewed here.
My top pick is the Heart & Hands Wine Company Brut Rosé Sparkling Wine 2013: $30 [Very Good to Very Good+]. It is fresh and well made, with light and vivacious flavors. It can be sipped or served with food. The color is nearly ideal, and the suitability of the packaging and label is hard to beat.
The Ravines Wine Cellars Brut Rosé Sparkling Wine (Finger Lakes, NY) 2009 $35 [Very Good] is a well-aged wine. Savory aromas and flavors are now in charge; the wine’s fruit has receded. Substantially less sweet than the other sparkling rosés, this well balanced wine is best with food.
If you’re looking for a bottle that is very bright and fruity (and reasonably priced), the Goose Watch Pinot Noir Brut Rosé (Finger Lakes, NY) NV $15 to $24 [Very Good] is a wine to seek out. It is tank fermented, and thus doesn’t have much of the yeasty character of the Champagne method wines. Quite flavorful and well balanced, this is a good sipper.
For wine lovers who want something sweeter, the Chateau Frank Célèbre Rosè Sparkling Wine NV (Finger Lakes, NY) NV $21 [Good+] might be the ticket. It is a well made wine, with ripe strawberry flavors. However, if you can do without the pink color, I would suggest the “regular” Célèbre (also sweet), made from Riesling. It is a better wine.
The Red Tail Ridge Brut Sparkling Rosé (Finger Lakes, NY) 2013 $30 [Good+] is full throttle Pinot Noir, dark in color, with strong meaty, woodsy, and dried mushroom notes. Not much of a sipper, consider this for a fancy homemade Valentine’s Day dinner.
For the complete reviews of these wines, visit Sparkling Wine 2016 - 17.
Other (unreviewed) Finger Lakes sparkling rosés that you might seek out include the Hermann J. Wiemer Brut Rosé 2011, the Hosmer Brut Rosé 2013, and the Atwater Pinot Noir Bubble NV.
Wander into a wine shop and look around. You’re not likely to see a bottle of Taylor wine. True, the brand’s jug wines and sherry still exist, but you’ll have to search the bottom shelves and less-visited corners of the store. There are no attention-catching displays of Taylor wine.
It is shocking to think that “Taylor” was a near synonym for "Finger Lakes wine industry" at one time. Almost none of the small and mid-sized wineries we know today existed then.
The Taylor firm was created by Walter, who began by making barrels. Cleverly, he sustained (even expanded) the business through the prohibition years by selling grape juice and “wine-types” — kits for home winemakers. After Walter died in 1934, his three sons took joint control of the business.
The Taylor men grew their business the old-fashioned way. They made a point of knowing every employee. They were very persnickety about cleanliness and production. They paid better wages than other firms, and even distributed holiday bonuses. Grape growers were paid high prices for their produce and felt like members of the Taylor “team.” The sales force worked hard to win the trust of distributors and retailers. As Pellechia puts it:
“A tireless national effort to grow, together with a work ethic of loyalty and fairness, made the Taylor Wine Company appealing to wholesalers and distributors; they clamored to get Taylor wines into their books. Once that relationship was established, it was durable. Distributors knew that Taylor support would always be there, with printed wine lists, printed marketing materials, and salesmen eager to do what it took to move product.”
The firm’s growth was stellar between 1950 and 1975, but then came trouble. The economy (and wine consumption) slowed in the late 70’s and competition from California became much more intense. Even so, Taylor was an attractive takeover target. The big American beverage businesses assumed that growth would resume soon. They eyed Taylor’s fabulous distribution network, if not necessarily their New York wine.
The sale of Taylor Wine Cellars was probably inevitable, given the brothers’ declining health and the split ownership of the firm. The Taylors were truly “over a barrel." Unfortunately, Coca-Cola was the buyer, a firm which did not understand the ups and downs of the wine business, and found Taylor's profit margins lacking. After Coca-Cola, Taylor was passed on to Seagram, and then to other companies, with additional decline following every transaction.
Expect to read quite a few pages before Pellechia’s book achieves liftoff. The first half includes a great deal of background material adapted from secondary sources. The narrative zigs and zags can be overlong and frustrating. The Taylors often seem to disappear in a more general narrative about the wine industry. The story finally takes off in the 70’s, when Pellechia’s extensive research on the Taylor family is clearly front and center.
It’s too bad that the “rise” portion of the book is not as well-realized as the “fall.” Even so, this is an informative read for the finger lakes wine lover. Be warned though — some speed reading is required from time to time, or you too will be over a barrel.
The Rheinhessen wine region in Germany was once seen as a laggard, producing mostly mediocre wine. But suddenly, in less than a decade, stellar wines began to emerge from the region. How did it happen?
The yin and yang of cooperation and competition was the force that lifted up the region. Wine makers shared their knowledge, thereby helping each other improve. Simultaneously, they competed to see who could make the best wine.
Following the repeal of prohibition, there was no meaningful competition or cooperation in the Finger Lakes for many years. Big producers such as Taylor and Widmer may have helped growers improve grape quality, but there were few players in the industry and little competition. The real rivalry involved salesmanship and marketing, not better winemaking.
After the collapse of the big firms, farm wineries were created out of necessity. Most of these new businesses were founded by grape growers or local entrepreneurs, who knew very little about making quality wine. They decided their best option was to focus on the tourist trade.
Tourism did allow many Finger Lakes wineries to grow and prosper. It also encouraged cooperation between wineries, as they joined together to promote the region through wine trails and events. These institutions, in turn, facilitated knowledge sharing. By all accounts, there is a lot of sharing going on in the Finger Lakes.
Spreading know-how is good. But what about competition?
The biggest impediment to competition has been the region’s reliance on the tourist trade. Instead of trying to produce the best wine, many wineries have opted to capture tourists instead. Restaurants, wine clubs, weddings and special events have all been used to develop a “base” of loyal followers. As a result, while there are many “Hermann J. Wiemer fans” or “Ravines Wine Cellars fans," there are relatively few “Finger Lakes wine fans.”
Unlike Napa or Bordeaux, for example, the region cannot boast a large group of people interested in ALL the important wineries, drinkers who constantly evaluate and compare the wineries’ offerings, shifting their allegiance based on wine quality. In short, the Finger Lakes lacks a wine culture that encourages competition.
There are, of course, wine medals and 90-point scores to consider. Don’t these promote rivalry amongst wineries?
On the whole, I don’t believe they do. The medal-based tasting events only look at the wines of entrants and are very generous with their awards. The point-rating magazines routinely hand out scores of “90” or above, even for mediocre wines, making winery comparisons nearly impossible. Some of the better wineries in the region refuse to participate in the points charade.
The primary goal of this website has always been to provide Finger Lakes wine lovers with better information about the region’s wines and wineries, information that is professional and unbiased, not sullied by any connection to wineries or the wine industry. Implicit in this effort has been the idea that competition is useful, that the region’s wines should be compared to one another. A recent review of 24 dry Rieslings from the 2015 vintage is useful for consumers, but perhaps just as important, it encourages winemakers to take a look at themselves and consider how they stack up against their neighbors — and how they might make better wine.
This website has existed for only 2 1/2 years. This past year, visits to FingerLakesWine.info topped 100,000, while the number of pages viewed increased to 371,000. I sincerely hope this information has been useful to consumers. I also hope this site will contribute to the development of a Finger Lakes wine culture, in which a burgeoning group of wine drinkers will follow all the important wineries, and these wineries will work hard to earn the business and respect of these knowledgable consumers.
In the late 1820’s Richard Sheffield arrived in Hammondsport, a little village at the southern end of Keuka Lake. He planned to open a tavern. But he had other ideas too. In his baggage were a few cuttings of Isabella and Catawba grapevines.
This plant material had come from the Linnaean Nursery on Long Island, located in what we now call “Queens” in New York City. Begun as Robert Prince’s private garden in the 1730s, by 1750 it had become America’s first commercial nursery. It was a national treasure, so important that British soldiers guarded it during the Revolutionary War. George Washington toured it shortly after becoming President.
In the spirit of the Linnaean Nursery, Sheffield passed on cuttings of his vines to others in Hammondsport, including the Reverend William Bostwick, who needed material for sacramental wine. Bostwick’s parishioners wanted grape vines too, and viticulture spread throughout the Hammondsport area. In 1847 William Hastings, one of the town’s leading denizens, managed to ship 50 pounds of grapes and jelly to New York City through the Erie Canal.
By the 1850s grape growing had exploded. The slopes along the lake shores, denuded by settlers of forest and unsuitable for crops, proved to be excellent for growing grapes. There was a “perfect stampede among every class to get a vineyard.” But the demand at first was not for wine, but for fresh table grapes, a market that had been made possible by changing consumer tastes and the development of the railroads.
In 1860 a group of growers founded the Hammondsport and Pleasant Valley Wine Company, which went on to become the Finger Lakes’ first successful winery. Soon afterward, the Civil War slowed the progress of grape growing and wine making, but explosive growth arrived at war’s end. Nicolas Longworth’s vineyards in Ohio (previously the largest source of wine in America) had succumbed to disease and Longworth had passed away. Winemakers hit the road -- to the Finger Lakes and the shores of Lake Erie.
Only forty pages are required by Richard Figiel to cover this first leg of New York wine history. His prose is clear and efficient. He tells the story well. Thankfully, obscurities are largely absent from the narrative. Rarely does he dwell too long on the musty dusty gents of the times.
Large scale wine production began in the Finger Lakes after the Civil War. There was an increasing focus on sparkling wine, abetted by the collapse of Longworth’s operations and the arrival of French Champagne makers. The railroads had expanded greatly, allowing easy transport of wine out of the Finger Lakes. These same rail lines brought a return commodity into the Finger Lakes — tourists — who came to sightsee, drink wine and tour the wine cellars.
By 1890 there were more than 24,000 acres of grapevines in the Finger Lakes. Surprisingly though, 80% of these grapes were destined for the fresh grape market, not for wine. Even so, New York was the second largest wine producing state in 1890 (after California). Shockingly, three-quarters of the country’s sparkling wine production came from one spot — Keuka Lake.
If the future presented a pretty picture around the turn of the century, there was ample reason for pessimism too. Prohibitionists had been active since the 1850’s and continued to gain ground. In the early 1900’s Paul Garret began production of his national bestselling wines in Penn Yan, and the natives were thrilled. But the move came only after Garrett was chased out of North Carolina by state prohibition (in 1908) and then had to flee Virginia, for the same reason.
Prohibition, the agricultural depression of the 1920’s, the Great Depression, World War II, the greater efficiency of California grape growers, and corporate takeovers nearly annihilated the Finger Lakes wine industry. The introduction of hybrid grapes in the fifties brought limited prosperity, but only the passage of the Farm Winery Act in 1976 lit the slow fuse that would eventually bring real growth and recognition to the region.
“Circle of Vines: The Story of New York Wine” is not, of course, solely concerned with the Finger Lakes. The Hudson Valley is a big part of the story, especially in the early years. A chapter on Long Island lies near the end of the book, appropriately, since wine making there is so recent. Most wine lovers will be intrigued by the story of Western New York and this amazing fact: New York’s 33,000 acres of vines there (along the Lake Erie shoreline) constitute the largest concentration of vines outside California.
This story of New York wine is not definitive, by any means. How could it be, at less than 200 pages? But Richard Figiel tells the story well. You will not find a better short history of New York wine.
One also appreciates Figiel’s prose, nearly always clear, and sometimes transcendent, as in this wonderful sentence near the conclusion of the book:
“It is good to keep in mind that wine, for all its intricacies, is at heart a drink in the service of food, but wine has also invited and inspired a special kind of freed-up contemplation, a line of thinking that can explore geography, weave it into art and culture, drift into the future or back in time.”
1 — The name of your new winery is “Wicked Water.” The winery opened shortly before Halloween (2016). I’m pretty sure that all of us are drawing the same conclusion. Would you care to comment?
Megan: I definitely haven’t heard that from anyone else, but it’s a funny guess! Our lives here in the Finger Lakes are completely dominated by water, whether it’s the lakes themselves, or the summer rains, the amount of snow -- water governs the growing season! It also serves as the basis for making wine… and beer, and cider… and when water becomes tasty alcohol, I would say that’s pretty wicked.
2 — The signs in your window say “Urban Farm Winery.” It seems to me you can be a “Farm Winery” or an “Urban Winery” but not both. Am I missing something? What makes your setup different from other Finger Lakes wineries?
Megan: You can be both a farm winery and an urban winery, because we are both! The Farm Winery license is unique within New York State because it means that you can produce your own wine, and sell wine, beer and cider from other New York producers, as long as your winery is also located on a farm. Our winery is indeed located on farm, because we have a small vineyard right behind the winery, which we plan on using in the future to produce micro-batches of wine, and we are also located within the city of Geneva, making us urban. So there you have it: urban farm winery!
3 — You, your husband Alex Fredrickson, and Camila Tahim all attended Cornell to study enology and/or viticulture. Did the three of you decide to start a winery one day during class break? If not, what was the spark that gave rise to Wicked Water?
Megan: Alex, Camila and I were all graduate students at the same time, which is how we got to know each other. Camila and Alex did their Masters of Science in Enology, and I still have one year left of my PhD in Plant Pathology, working on sour rot on wine grapes. We were all based at Cornell’s Geneva campus, at the New York State Agricultural Experiment Station, which is how we ended up starting WW in Geneva.
Alex and I got married in 2015, and in January of 2016, my research took me to Tasmania, Australia where I was working on sour rot on wine grapes. Alex, who has worked in the wine industry in Washington, California, New Zealand and New York, came to Tasmania with me and worked for Moorilla Winery outside of the capital city of Hobart. It was during our time in Tasmania that we decided to start Wicked Water. In April, we asked Camila, who was working at a winery in Chile, if she’d be willing to be our third partner. Thankfully, she agreed! WW was born when we all returned to Geneva in June.
4 — Many younger winemakers nowadays seem particularly attracted to organic viticulture and “natural” wine, but I found no such winemaking manifesto on your website. What kind of wine do you hope to make?
Megan: All three of us are scientists and we can’t help but think of wine from a scientific perspective. We want to make wines that tell the story of the season in which the grapes were grown, and the vineyard from which they were harvested, in the best way possible. Being a plant pathologist, I know that organic viticulture is a real struggle here in the Finger Lakes, due to the intense disease pressure that we experience here, and the growers that we work with are excellent at what they do. They do not need to be certified organic in order to be great farmers. In terms of natural wine, we understand the benefits of wild ferments, but we also know that understanding the wine chemistry and microbiology can help us to make better informed decisions along the way, and that we can work with the wine to make it the best that it can be.
5 — Alex has done research on tannin retention in hybrid wines. Many wine drinkers seem to think that hybrid grapes (e.g. Marechal Foch, Corot Noir) are inferior to vinifera like Pinot Noir and Cabernet Sauvignon. What do you think? Do you have plans to make wine from hybrids?
Megan: Hybrid grapes have been mainly bred for disease resistance, cold weather tolerance, and for their ability to ripen in a shorter growing season. This has been incredibly helpful in regions where growers struggle to grow vinifera cultivars, but one major thing that is missing in red hybrid cultivars is tannin, which is a important part of a high quality red wine.
Many winemakers are still learning how to make quality wine out of hybrid wines, and some are doing a great job, but it is very different than vinifera winemaking. I think as the breeding quality improves and winemakers continue to innovate, hybrids have a chance of improving greatly, but right now we're still in a bit of a learning curve. We are definitely open to trying to make wine with them in the future, though! There are also a lot of good white hybrid cultivars out there, and we are toying with the idea of making a late-harvest Vignoles, because we think the variety has a great amount of acid that would allows us to make a balanced late-harvest wine.
6 — At the moment, Wicked Water has only one wine for sale, a 2014 Riesling. Tell us about other wines you have in the pipeline.
Megan: 2016 was our first harvest with our very own winemaking facility, and we are in the process of making three other wines with grapes from the 2016 harvest: another Dry Riesling, a Cabernet Franc, and a Cab Franc Rosé. We are going to split the Cab Franc into two different wines, and do an early release Nouveau-style we’re calling Cedo that will be available this winter, and an aged Cab Franc that won’t be available for another year. The drought was tough for farmers this year, but the fruit that came out of this season is simply gorgeous, so we are really excited for the new releases!
7 — With a shortage of “product” at the moment, it makes sense that you also offer wines from other Finger Lakes wineries, including Rooster Hill, Dr. Konstantin Frank, Sheldrake Point and others. How did you choose these particular wineries and wines?
Megan: All three of us taste through each of the wines that end up on our tasting room shelves. We visit wineries, work with area salespeople, and encourage our friends to bring us wines to try that they enjoyed. For each one of the wines we have in our shop, we include a paragraph that sits next to the bottle about why exactly we chose to include that wine at WW.
We are very intent on providing the best selection of New York wines to Geneva and the Finger Lakes community. Our selection changes weekly, so that we are constantly bringing in new wines for customers to try and take home. There are so many excellent wines that don’t get the attention they deserve and we want to bring them to the forefront.
8 — Weddings and other “events” are an important source of income for most Finger Lakes wineries. As a former event planner for an Oregon winery, you must have a pretty good idea what kind of events will work for you. Have there been any surprises in your first month? What new kinds of events will you host to entice us to visit the winery?
Megan: WW is a unique space in Geneva because our tasting room has a bar side that accommodates more than 40 people, and a dining room with big farmhouse tables that can seat another 70. The community is really responding to having a larger space available in the downtown area, and within the first few weeks we booked the space for holiday parties, a wedding reception and a rehearsal dinner!
In the new year, we are going to be offering fun educational classes about learning to wine taste, recognizing different aromas and flavors in wine, and some short classes about the process of growing and harvesting grapes. We’re all about bringing wine to the masses and breaking down the stuffy barriers that surround wine tasting. Wine is supposed to be fun!
[Editor’s Note: This story was originally published in July 2015. Since then, White Birch Vineyards and Hobbit Hollow Farm have rebounded and have wine for sale]
Only risk takers plant vinifera grapevines on Skaneateles Lake.
In the extraordinarily harsh winter of 2013/14 many Finger Lakes vineyards suffered extensive bud loss and the death of some grapevines.
Skaneateles’ Hobbit Hollow Farm was not merely damaged. It was devastated.
There were no grapes to sell in 2014 and only about 100 cases of wine were made. Surveying the vineyard in July 2015, the vines remain rather haggard. They still seem to be convalescing from two hard winter punches, with a good deal of variation in the number of grape bunches on each vine.
Is it time to throw in the cards? Are sunflowers and corn a better idea? Not according to Melissa Zell, the manager of Hobbit Hill Farm and White Birch Vineyards. Figuring out how to make it all work is puzzling, hard even, but Melissa and her family think their vineyard is special. They want to preserve this vulnerable plot of grapevines on Skaneateles Lake.
The operation began in 1985, when Melissa’s father built a home on a farm bordering the lake. The first grapevines were planted in the late 90’s. Three years and twenty-eight acres later, the land was planted out. A number of varieties are grown, including Riesling (about half of the acreage), Pinot Noir (3 acres), Blaufränkisch, Sauvignon Blanc, and six other kinds of vinifera.
For many years Hobbit Hollow was a vineyard, and there was no winery. The fruit was sold to a number of customers, including Dr. Frank, Ravines, and Heat and Hands. Both Heron Hill and Heart & Hands have featured the Hobbit Hollow name on their labels.
The first White Birch Vineyard wine from Hobbit Hollow fruit was made in 2007, and Morten Hallgren of Ravines Wine Cellars now produces the wines at his facilities in Geneva. About 1000 cases were produced in the 2013 vintage. A very handsome tasting room in downtown Skaneateles opened in October 2014. In a novel twist, tasting options include White Birch Vineyard wines as well as bottles from Hobbit Hollow grape buyers.
Melissa Zell seems a bit bemused by the myriad possibilities of this family wine business. No wonder. It is complicated, and she hasn’t been at it very long — only two years after all. Luckily, the family has resources (her father founded a large real estate development company) and Melissa has very good contacts and sound ideas. Barring another vicious polar vortex, Hobbit Hollow Farm seems likely to rebound soon.
But what about the question every reader has been waiting for? Why is the farm called Hobbit Hollow? The answer, in Melissa Zell's own words:
"Hobbit Hollow is indeed a reference to Tolkien. When my siblings and I were growing up, my father read aloud to us at night from The Hobbit and Lord of the Rings series. We were all pretty enthralled - especially by his various character voices. He continued the tradition with all of our children when they were little, but rather than reading directly from the books, he actually told his own version of the stories using voices and puppets. Quite the scene as you can probably imagine.”